Farvel Gillette: En barbering er bare ikke særlig vigtig i sammenligning med sandheden
- Gillettes udlægning af maskulinitet er fuldstændig sammenfaldende med den vi kender fra radikalfeminismen, nemlig med ekstremt fokus på det negative, og man kobler direkte bullying (mobning) og harassment (chikane) med maskulinitet som om det skulle være essensen af den eller kendetegnende for den ~ Lennart Kiil....
Gillette's ad Director - Kim Gehrig [and what her work tells us about how she sees men]
Hi,
This is the first time I post here. I've been following the MGTOW philosphy and I've decided to be on my own 2 years ago after a break up with my ex with whom I lived with for 9 years.
Now, I watched the ad campaign Gillette (https://www.youtube.com/watch?v=koPmuEyP3a0) started out with the recent video depicting men as the only source of male violence and the only ones who can stop it. Especially in relation to how men treat boys.
This of course ignores the facts that 1) women commit most infanticides and 2) women are more aggressive to children and 3) a great deal of boys are raised by single mothers and never see their fathers.
So, after watching this massive piece of crap, I looked into who was behind this stupid idea for a marketing campaign. Kim Gehrig was the Director who thought this was going to sell more razors to men.
I went and looked up her recent work. I was not surprised. And I'll post some examples of how she views men and women.
1st video: "Womandkind" https://vimeo.com/232500998
Just watch the message, the words, and you'll find out pretty quickly that, in her world, women have no agency and are only the object of oppression (by men, we suppose). When talking about bras and breasts, she puts a radical feminist message - through words - on top of the image and sound.
2nd video: "You think you're a man" https://vimeo.com/267012488
This was made to address the rise in the use of steroids (or alchool related violence according to a different source) in Australia, apparently. But how does she think those numbers are justified? Unemplyment? Depression? Divorce? Increase in the cost of life in general? Women? Motherhood (single mothers)? Nahhh! Of course not.
The reasons, in this video, are: 1) Fathers that hit their children (boys) and 2) boys that are bullies.
You don't see a single female in the video who interacts with the victim. Not one. It stinks of misandry.
3rd video: "Uber - effortless night" https://vimeo.com/221730241
Well, here everything is straight forward. The ideal "man" for her is the soy-boy dude from the video, who's made fun of by the girl, treated like a joke, behaves like a stupid kid and is called a "man".
__
This is all, I guess. Maybe it's not interesting for you, maybe it is. I was interested to know who was behind the Gillette ad and I found exactly what I expected.
She's talented as a director, no doubt. But her views about men and women are fucking ridiculous and clearly from a radical feminist
Cheers.
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